Gabby Windey x Edie Parker 🍀

Today we’re talking about another perfect partnership!! Learn how to collab from the best 🍀📣

theBlogStack

Apr 18, 2025

@edieparker_THE OFFICIAL CHEER for the undefeated EDIE HIGH!!! 📢📢 Squad captain @Gabby

Tiktok failed to load.

Enable 3rd party cookies or use another browser

What made this partnership successful?

💁‍♀️ First off, who is Gabby Windey?

A popular TV and social media personality. A cheerleader, a nurse, and America’s reality TV sweetheart. Starting on The Bachelorette in 2022, she won the hearts of people and slowly gained a loyal TikTok following who know her as Gaggy. 💖 She’s also been on Dancing with the Stars and was on The Traitors S3 (spoiler: WON). Since then, she’s picked up a few brand partnerships and started to blow up on social media.

🍀 Who is Edie Parker?

“Fashion meets flower.” At the intersection of cute products and THC brands sits EP. With accessories, flower, vapes and more they have a little something for anyone who loves a cute, functional smoking accessory or puff of a joint. They often pair up with reality TV, and other personalities, as part of their marketing.

🪩 If it’s so on brand for both of them…why does this partnership stand out?

Not only has Gabby posted with Edie Parker before, but she’s openly talked about her “gardening” usage on places like her podcast and her TikTok. Furthermore, she’s got a very female led audience so it just makes sense to put those two interests together. This partnership goes a step further though and brings you back to her cheerleading days.

📣 The comments on both Instagram AND TikTok show that this was truly a ✨masterclass✨ in sponsored content.

Influencers and brands should be paying attention and taking notes because this comment section was nothing but support and love! If you’re looking to collaborate on some posts soon, definitely take notes and check them twice!